ALIGN: The Foundation of Effective Strategy Execution

Srivastava, Amit Kumar (2016) ALIGN: The Foundation of Effective Strategy Execution. T A Pai Management Institute, Manipal.

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There is lack of strategy execution framework, especially reflecting on the align aspect of strategy execution. This study focuses ‘how’ as well as ‘why’ aspects of the framework development applying interpretive approach. The existing literature suggests some of the key areas of alignment. However, there has been a lack of framework demonstrating the linkages among different alignments to facilitate effective strategy execution. The article demonstrates the linkages among different aspects of ‘Align’ for successfully converting the strategic goals into the execution performance. The proposed framework in this study suggests that hat the alignment of structure with strategy is important but not sufficient for effective strategy execution.

Item Type: TAPMI Working Papers
Uncontrolled Keywords: Align; Effective strategy; strategy execution
Subjects: General Management
Divisions: General Management and Enterpreneurship
Depositing User: Ms. Vanitha K
Date Deposited: 27 Sep 2018 04:32
Last Modified: 17 Oct 2018 10:59

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