Retail Road Map: Loyalty Wise

Sivakumar, Alur (2005) Retail Road Map: Loyalty Wise. Retail Biz, 3 (6). pp. 31-33.

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Abstract

Loyalty is about relationship, not about cash transactions

Item Type: Article
Uncontrolled Keywords: customer loyalty;customer relation;
Subjects: Marketing
Marketing > Retail Marketing
Divisions: Marketing Management
Depositing User: Mr Ramesh Kamath
Date Deposited: 25 Nov 2018 12:54
Last Modified: 25 Nov 2018 12:54
URI: http://tapmi.informaticsglobal.com/id/eprint/450

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