Revenue management for homestay with TODIM‑integrated EMSR‑b

Joshi, Kedar Pandurang and Dhaigude, Amol Subhash (2021) Revenue management for homestay with TODIM‑integrated EMSR‑b. Journal of Revenue and Pricing Management.

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A408-Kedar P Joshi & Amol Dhaigude_Renvenue management for homestay.pdf
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Homestays have become an integral part of sustainable tourism business in south west of Karnataka. We present an integrated method to allocate capacity that maximises revenue for a homestay during their peak and slack season. Here, TODIM is applied to understand their competitive positioning in the region. Further, integrating Monto-Carlo simulation with EMSRb heuristics booking limits for each package class is determined. The results show that homestay owner needs to reduce protection interval for gold, platinum, and silver packages. Customers also get benefitted because of the variety of packages available during the respective seasons, which will lead to more customer satisfaction

Item Type: Article
Uncontrolled Keywords: Homestay revenue management;TODIM · EMSR-b;Monto-Carlo simulation;Pricing;Capacity management
Subjects: Finance
Divisions: Finance and Strategy
Depositing User: Mr. Muralidhara D
Date Deposited: 09 Mar 2021 09:58
Last Modified: 09 Mar 2021 09:58

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