Items where Subject is "Marketing > Consumer Behavior"

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Number of items at this level: 5.


Kumar, Prashant (2016) The structure and evolution of ‘Young Consumers and Marketing’ literature: An author citation/ co-citation analysis. T A Pai Management Institute, Manipal.


Manjunatha, Keralapura and Shivalingaiah, D (2000) Customers' Research in Libraries: A Study of Methods and Barriers. Annals of Library and Information Studies, 47 (3). pp. 101-114.


Natarajan, R C (2006) Perception of Mobile Telephony Among Youth; An Exploratory study among the students of Manipal. ICFAI Journal of Management Research, 5 (04). pp. 7-21.


Paul, G.D. Bino and Sankaran, K (2005) Indigenous Knowledge and Fast Moving Consumer Goods - Are we seeing some tradeoffs? TAPMI, Manipal.


Sivakumar, Alur (2004) Retail Road map: Enduring Solutions. Retail Biz, 3 (1). pp. 14-16.

This list was generated on Sun Apr 11 07:25:52 2021 UTC.