To check if any course correction is required in the distribution strategy for AMCO's Passenger Car Battery in Manipal

Garg, Naman (2018) To check if any course correction is required in the distribution strategy for AMCO's Passenger Car Battery in Manipal. TAPMI, Manipal.

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Abstract

The market research project was conducted for AMCO Batteries Limited, one of the leading automobiles and commercial battery manufacturing company headquartered in Chennai, Tamil Nadu.It manufactures products mainly in four product ranges: Automobile batteries, Inverter batteries, UPS batteries and Genset Batteries. However, this research study was conducted specifically for passenger car batteries.

Item Type:	TAPMI Special Reports
Subjects:	Marketing
Divisions:	Marketing Management
Depositing User:	Mr. Muralidhara D
Date Deposited:	11 Mar 2019 11:02
Last Modified:	12 Mar 2019 04:56
URI:	http://tapmi.informaticsglobal.com/id/eprint/616

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