Items where Subject is "Marketing > Healthcare"
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Sivakumar, Alur (2004) Retail Road Map: A New Dosage. Retail Biz, 3 (2). pp. 26-28.
Swain, Swapnarag and Kar, N C (2018) Hospital Service Quality as Antecedent of Patient Satisfaction – A Conceptual Framework. International Journal of Pharmaceutical and Healthcare Marketing, 12 (3). pp. 251-269.