Perception of Mobile Telephony Among Youth; An Exploratory study among the students of Manipal.
Natarajan, R C (2006) Perception of Mobile Telephony Among Youth; An Exploratory study among the students of Manipal. ICFAI Journal of Management Research, 5 (04). pp. 7-21.
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Abstract
The present study was undertaken to understand and compare the preference and perception of students of Manipal Institutions.
Item Type: | Article |
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Uncontrolled Keywords: | Mobile telephony; student perception-mobile |
Subjects: | Marketing Marketing > Marketing Research Marketing > Consumer Behavior |
Divisions: | Marketing Management |
Depositing User: | Ms. Sachitha R |
Date Deposited: | 22 Nov 2018 06:22 |
Last Modified: | 22 Nov 2018 06:22 |
URI: | http://tapmi.informaticsglobal.com/id/eprint/426 |
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